Bookcover of Seasonal Marketing as a Part of the Marketing Strategy
Booktitle:

Seasonal Marketing as a Part of the Marketing Strategy

Based on the Example of SEG

AV Akademikerverlag (2013-11-29 )

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ISBN-13:

978-3-639-49201-9

ISBN-10:
3639492013
EAN:
9783639492019
Book language:
English
Blurb/Shorttext:
Nowadays the development of markets and changes in consumer requirements and preferences are more and more dynamic. Company’s success depends on the fast and adequate reaction to novelties in the environment where they operate. It is important that effective strategic decisions are chosen, that will not only attract client’s attention but will also guarantee that it is retained for a long period of time. Seasonal marketing provides additional possibilities for better company’s positioning on the market.
Publishing house:
AV Akademikerverlag
Website:
http://www.akademikerverlag.de/
By (author) :
Bistra Laleva
Number of pages:
160
Published at:
2013-11-29
Stock:
Available
Category:
Advertisement, marketing
Price:
48.95 €
Keywords:
Marketing, Seasonal Marketing, Marketing strategies, Marketing 

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