Bookcover of A Debate on the Rise of Marketing & It's Adverse Effects on Society
Booktitle:

A Debate on the Rise of Marketing & It's Adverse Effects on Society

LAP LAMBERT Academic Publishing (2016-07-11 )

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ISBN-13:

978-3-659-91428-7

ISBN-10:
3659914282
EAN:
9783659914287
Book language:
English
Blurb/Shorttext:
This Study tries to determine Marketing’s rise and how this rise has affected human society today. This Effect doesn’t just include consumers or customers but also general people, the environment and corporations themselves. The factors that have been found that can account for the "Rise of Marketing” are Technology, Free Markets and Corporate Goals. To determine their effects on Human Society as a whole, the society has been divided into three main components that are people, companies and the environment. What is to be determined is the effect of Marketing’s prevailing conventions and norms on our Human Society as a whole.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Zain Asif
Number of pages:
52
Published at:
2016-07-11
Stock:
Available
Category:
Advertisement, marketing
Price:
35.90 €
Keywords:
Effects, marketing, Adverse

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