Managing efficiency and innovation in continuous product development kitap kapağı
Kitap başlığı:

Managing efficiency and innovation in continuous product development

How to be efficient and innovative at the same time

Südwestdeutscher Verlag für Hochschulschriften (2011-10-31 )

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ISBN-13:

978-3-8381-2264-9

ISBN-10:
383812264X
EAN:
9783838122649
Kitabın dili:
İngilizce
Özet:
Customers demand ever more rapidly innovative products with high quality and at low prices: A combination of innovation and efficiency that seems to be paradoxical. This research looks for a product development (PD) process that covers both, explorative and exploitative capabilities. Thus, the terminology of continuous product development (CPD) has been brought to life. The basic concept of CPD is a continuous cycle of Plan, Do, Check, and Act (PDCA) activities varying existing products since their first physical appearance. New features are mostly driven by incremental changes due to time, quality and price. However, what happens, if a new idea arises that is driven by exploration? Lean Product Development (LPD) has been a buzzword for efficiency and cost cutting. This research found that LPD follows the concept of CPD with strong impetus for the customer’s voice and continuous improvement. Moreover, LPD designs and deploys a system that interrelates and guides people and their behavior. This research shows possible solutions for influencing people, in PD mostly engineers, in a way that they positively contribute to a combination of innovative and efficient PD.
Yayınevi:
Südwestdeutscher Verlag für Hochschulschriften
Websitesi:
https://www.svh-verlag.de
Yazar:
Mareike Heinzen
Sayfa sayısı:
320
Yayın tarihi:
2011-10-31
Hisse:
Mevcut
Kategori:
İşletme
Fiyat:
89.90 €
Anahtar kelimeler:
efficiency, Effectiveness, Technology Management, product development, Lean Management, people, Continuous Improvement, Innovation, technology management, Product Development, continuous improvement

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