Обложка Discounts as a Marketing Tool in Fashion E-commerce (Russia & Sweden)
Название книги:

Discounts as a Marketing Tool in Fashion E-commerce (Russia & Sweden)

LAP LAMBERT Academic Publishing (2017-03-20 )

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ISBN-13:

978-3-659-82676-4

ISBN-10:
3659826766
EAN:
9783659826764
Язык Книги:
Английский
Краткое описание:
Discounts as a marketing tool for attraction and retention of customers in e-commerce through the example of a comparative analysis of the specificity of fashion e-shops in Russia and Sweden. The author opens many marketing secrets and gives recommendations for new players on the Russian and Swedish online fashion markets. This book consists many useful pictures, schemes and tables with data of analysis.
Издательский Дом:
LAP LAMBERT Academic Publishing
Веб-сайт:
https://www.lap-publishing.com/
By (author) :
Elena Ilicheva
Количество страниц:
68
Опубликовано:
2017-03-20
Акции:
В наличии
Категория:
Реклама, маркетинг
Цена:
23.90 €
Ключевые слова:
communication, customer, discount, e-commerce, fashion retail, online marketing, Russia, SALE, Sweden

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