Categoria Publicidade, marketing


Idioma do livro


Omni badge A Brand Awareness Based Investigation in the Video-Games industry

A pertinent and complete brand equity investigation in the Video-Games Industry following a marketing research approach

Publicidade, marketing

LAP LAMBERT Academic Publishing (2012-11-18) - ISBN- 1 3: 978-3-8465-8037-0

49 €
Omni badge The Effects of Advertising on Brand Equity: A Case Study of Tribune

Effects of Advertisement on Brand Equity in Firms: Case Study of NIGERIAN TRIBUNE,a Major National Daily Newspaper.

Publicidade, marketing

Scholars' Press (2014-10-09) - ISBN- 1 3: 978-3-639-66448-5

40.9 €
Omni badge The Specificities of Market Entry Strategies into a Developing Country

A Research Study on the Entry Strategies of Energy Efficiency Light Industry

Publicidade, marketing

LAP LAMBERT Academic Publishing (2015-03-20) - ISBN- 1 3: 978-3-659-33044-5

44.9 €
Omni badge A Study on Organised Retail in India: Apparel Retailing in Gujarat

Customer and Retailer(Apparel) Perspective

Publicidade, marketing

LAP LAMBERT Academic Publishing (2016-09-02) - ISBN- 1 3: 978-3-659-94560-1

51.9 €
Omni badge Marketing of a Foreign Automotive Brand: The Case of Skoda in Taiwan

Evaluation of a Marketing Strategy with a Focus on Consumer Culture Theory and Country of Origin Effects

Publicidade, marketing

VDM Verlag Dr. Müller (2009-06-24) - ISBN- 1 3: 978-3-639-16234-9

49 €
Omni badge Over a Cup of Coffee

Pakistan, Disneyization and Experiential Value

Publicidade, marketing

LAP LAMBERT Academic Publishing (2012-05-31) - ISBN- 1 3: 978-3-659-14391-5

59 €
Omni badge M&A, Cooperations and Networks in the e-Business Industry

Focused on Google, Yahoo, MSN, YouTube, MySpace, Facebook, StudiVZ,...

Publicidade, marketing

AV Akademikerverlag (2012-05-29) - ISBN- 1 3: 978-3-639-39934-9

59 €
Omni badge Social and economical implications of a Social Media Campaign

Case History: "If we get to the final"

Publicidade, marketing

Edizioni Accademiche Italiane (2017-03-23) - ISBN- 1 3: 978-3-330-78178-8

64.9 €
Omni badge Cashback as a Trend in Online-Marketing?

Possibilities and risks of cashback within a web 2.0 environment and its future perspectives

Publicidade, marketing

VDM Verlag Dr. Müller (2009-09-10) - ISBN- 1 3: 978-3-639-15290-6

49 €
Omni badge It's a jungle out there

A consumer behaviour oriented book on how restaurant owners can utilise online discount concepts properly

Publicidade, marketing

LAP LAMBERT Academic Publishing (2014-06-19) - ISBN- 1 3: 978-3-659-41406-0

54.9 €
Omni badge A moment to give, no moment to take

A mixed-methods study on volunteer tourism marketing

Publicidade, marketing

LAP LAMBERT Academic Publishing (2014-08-06) - ISBN- 1 3: 978-3-659-52026-6

93.9 €

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