Copertina di Relevance of Culture for Stakeholder Theory
Titolo del libro:

Relevance of Culture for Stakeholder Theory

An Ethnographic Examination of a Sport Event in Taiwan

Scholars' Press (18.05.2013 )

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ISBN-13:

978-3-639-51388-2

ISBN-10:
3639513886
EAN:
9783639513882
Lingua del libro:
Inglese
Risvolto di copertina:
Researchers who focus on strategic management and event management have used stakeholder theory to understand the relationships between a focal organization and its stakeholder. What has yet to be examined in depth, however, is the relevance of national culture on stakeholder theory. Further, still little is known about factors that facilitate or impede networking and alliance formation for and through events. The gaps identified in event management and stakeholder theory literature reflect a need for more research in examining stakeholder theory in different cultural contexts. The gaps also show a need to better understand the implications of stakeholder management and event management in different cultural settings. The main research objective of the study is therefore to re-examine the relationship and interactions between a sports event organization and its stakeholders in Chinese culture. By conducting an ethnography study on a sport marketing company in Taiwan, this study attempted to perform a cultural configuration on the Western-developed stakeholder theory.
Casa editrice:
Scholars' Press
Sito Web:
http://www.scholars-press.com
Da (autore):
Chung-Hsiang Wang
Numero di pagine:
252
Pubblicato il:
18.05.2013
Giacenza di magazzino:
Disponibile
categoria:
Altro
Prezzo:
94,90 €
Parole chiave:
Chinese culture, ethnography, National Culture, stakeholder theory, Sport Event

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