Copertina di Managing Aesthetics as Open Innovation Practice
Titolo del libro:

Managing Aesthetics as Open Innovation Practice

Case study of color and design choice for designed technical products

LAP LAMBERT Academic Publishing (01.11.2011 )

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ISBN-13:

978-3-8465-2535-7

ISBN-10:
3846525359
EAN:
9783846525357
Lingua del libro:
Inglese
Risvolto di copertina:
Open innovation practices for managing aesthetics with color and design choice for designed technical products are being conducted by firms but research for explaining open innovation practices is still required. Case study combined with survey method is employed as a combination of quantitative and qualitative research for conducting productive research. 4P model of innovation, open innovation model, product design process, digital prototyping and virtual customer environment are integrated for interpretation and explanation of the case study as open innovation practice for designed technical products.
Casa editrice:
LAP LAMBERT Academic Publishing
Sito Web:
https://www.lap-publishing.com/
Da (autore):
Sadia Jabeen
Numero di pagine:
84
Pubblicato il:
01.11.2011
Giacenza di magazzino:
Disponibile
categoria:
Andamento gestionale (management)
Prezzo:
49,00 €
Parole chiave:
Innovation, Open Innovation, designed products, color choice, virtual customer environment., Innovation Management, Product design, Aesthetics, design, Innovationsmanagement, innovation management, product design, Design

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