Bookcover of Subliminal Advertising and External Stimuli: A Theoretical Framework
Booktitle:

Subliminal Advertising and External Stimuli: A Theoretical Framework

LAP LAMBERT Academic Publishing (2014-08-04 )

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ISBN-13:

978-3-659-58257-8

ISBN-10:
3659582573
EAN:
9783659582578
Book language:
English
Blurb/Shorttext:
The art of Subliminal Seduction started way back in 1950 and they still don't want let people know,"the process of seduction". External Stimuli entices respondents mostly youth towards irrational behaviour. The level of cognition and affection plays an important role in countering the stimuli such as subliminal advertising. Emotional involvement tends to be on higher side with the subliminal exposure.The ultimate goal of a subliminal advertiser is to provocate an individual into compulsive buying.The destruction through subliminal exposure has had tremendous success ever since its beginning.Impulsiveness for drugs and urge for masturbation among youth has been the long focus of subliminal advertisers.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Shakeel Ahmad Sofi
Number of pages:
56
Published on:
2014-08-04
Stock:
Available
Category:
Advertisement, marketing
Price:
35.90 €
Keywords:
cognition, Affection, External Stimulus, Demographics and Irrational Buying

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