Couverture de Secondary Research
Titre du livre:

Secondary Research

Primary Research, Market Research

Phon (13-10-2011 )

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ISBN-13:

978-613-7-90862-4

ISBN-10:
6137908623
EAN:
9786137908624
Langue du livre:
Anglais
texte du rabat:
Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, where data is collected from, for example, research subjects or experiments. The term is widely used in market research and in medical research.The principal methodology in medical secondary research is the systematic review, commonly using meta-analytic statistical techniques, although other methods of synthesis, like realist reviews and meta-narrative reviews, have been developed in recent years.
Maison d'édition:
Phon
Site Web:
http://www.betascript-publishing.com
Edité par:
Claus Matthias Benedict
Numéro de pages:
76
Publié le:
13-10-2011
Stock:
Disponible
Catégorie:
Économie
Prix:
34.00 €
Mots-clés:
Primary Research, Market Research

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